I attracted my audience using different conventions of a magazine; I used a range of colours, different fonts, and a range of pictures.
Colours: The main colour of my magazine is white, however my preliminary contains a range of different colours from the picture, I decided to be creative and merge these into the white background as it will be testing conventions and be something new. In addition to this, my magazine contains the Ashcroft Logo, this relates back to my audience as they will be familiar with the logo therefore be more appealing because it is made for the students.
Fonts: I used contemporary fonts; the main one which features throughout my preliminary is Calibri (Body). The reason for this is because the font is clear, sophisticated and seems more professional. I decided to do this because students in sixthform would like to be treated as adults, therefore crazy fonts wouldn’t relate as it wouldn’t look professional.
Image: My preliminary contains a range of images, because my feature concentrates on fashion. I took the pictures from different angles, to show the different fashion views of students. High angle shots, low angle shots and mid shots, the reason for this is to engage my audience, because my photo's are off students who go the sixthform, this will relate to them as they are aware of the students featured. Also because nearly everyone in the sixthform has to follow the same dress code ( smart casual ), this is more appealing rather than taking pictures of a different age category.
Language: My preliminary magazine is engaging, it’s formal and gets straight to the point, and it’s informative. I decided to do this because heaps of unnecessary information is not needed in a magazine, I included rhetorical questions which students ask everyday and answered them.
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